Challenge
Enquiries arrived from multiple portals, walk-ins and WhatsApp forwards. Records were maintained manually in spreadsheets, follow-up depended on individual memory, and management had no reliable view of cost per site visit.
Solution
Project microsites with locality-specific landing pages, a CRM configured to the actual sales process, automated acknowledgement and site-visit reminders, and source-attributed reporting for every enquiry channel.
Scope of work
- Discovery and sales process mapping
- Project microsite and locality landing pages
- CRM implementation with routing and SLA tasks
- Enquiry source attribution and reporting dashboard
Outcome
Results for this engagement type are documented internally and shared during a sales conversation where they can be put in context. Published figures appear here only after client approval.